Media & Publishers

Your content and audiences are the core of your business. Make the most of them with powerful data and models that make them more accessible to premium advertisers.

1.2M+

Indexed Videos

240K+

Indexed Articles, Audio, & Social Posts

40M+

Monthly Active Households

Subjective helps media companies and publishers enhance the value of their premium content through powerful AI-driven data solutions. With over 3.6 billion monthly augmented impressions from 40 million households, Subjective enables precise audience targeting and scalable reach, making premium inventory more valuable to advertisers.

Real-time CTV safety tools and performance analytics give publishers the insights they need to align with top brands and optimize content strategy. By integrating Subjective, media companies can attract premium demand and drive long-term growth in an increasingly competitive landscape.

PREDICTIVE AUDIENCES

Increase Addressable Scale with Predictive Audiences

Use Subjective's powerful AI to create new predictive audiences, or replicate and scale segments.

SAFETY

Realtime CTV Safety & Alignment

Offer customers the most effective solution to brand safety in the CTV market.

INSIGHTS

Unparalled CTV Campaign Insights

Drive deeper understanding of CTV campaign performance with Subjective predictive insights.

“Subjective has helped us better understand and activate our ad network in a way that we never thought was possible.”

—Nick Risher, CEO, TriCoast Media